Blog: SEO

SEO Keyword Research: Finding Keywords that Will Drive Traffic

Keyword research is a huge part of any SEO effort. Targeting the keywords that your customers are typing into Google means you are more likely to be found in search. This sounds reasonable. But companies will produce either 1) not produce enough targeted site content, or 2) create content that is aimed toward the people […]

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Web Design Discovery Helps Solve Business Problems

The biggest opportunity for most web developers is actually assessing the business problem that needs to be solved. A scenario I keep observing in the web industry is focusing too much on the technology and not enough on the business problem. This scenario plays out in different ways, but usually with newer developers, or fledgling […]

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Best Managed WordPress Hosting Companies

Managed WordPress hosting has become a hot product over the last few years. The advantages of good hosting are that your site will load faster, making your customers happy, and helping you rank higher in search engines. Many businesses start out with $10/month shared hosting, which generally sucks. Cheap shared hosting makes money for the […]

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Who Is Your Perfect Customer?

Who is your perfect customer? Do you know them when you see them? Developing customer personas is an important part of your marketing strategy. Sometimes we ask businesses who they are targeting with their products. Occasionally, the answer sounds something like this: “men and women, 18 to 100 years old, all demographics — basically everyone”. […]

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