I saw an interesting question recently: a mattress company with over 100 Google reviews wants to know why they don’t come up in the 3 pack map. When they search for mattress company related keywords close to their location, the Google 3 pack map shows businesses farther away. These other companies have far less Google […]
“We Have 100 Google Reviews, But We’re Not in the 3-Pack Map?”
Published March 10th, 2019 No Comments on “We Have 100 Google Reviews, But We’re Not in the 3-Pack Map?”How We Do SEO Audits
We want to show you how we do our SEO audits, because there is power in sharing information, and because most of our competitors won’t be anywhere near this thorough in their own “SEO audits”. Step by step breakdown of what we look for when auditing a website.
How Reviews and Reputation Affect Local SEO
Reviews, and the reputation of your business, play a huge role in your SEO. For local SEO in particular, Google reviews, Yelp reviews, and industry specific reviews affect your rankings in your city. Some of you that I’ve talked to were surprised to hear that your Yelp reviews have a direct influence on your Google […]
Why Are Businesses With No Website in the Google 3-Pack Map?
Published May 21st, 2018 No Comments on Why Are Businesses With No Website in the Google 3-Pack Map?Occasionally, you’ll see businesses without a website inside of the Google 3-pack map, at the top of local search results. Why does this happen? Where does Google get this info?
Single Page Website SEO: Can I Rank for Multiple Search Terms?
Published September 26th, 2017 5 Comments on Single Page Website SEO: Can I Rank for Multiple Search Terms?The #1 question we hear when it comes to single page website SEO is, “Can you rank multiple search terms on a one page website?” Or in other words, how many search terms can you rank a one-page website for? Ranking a on page website for a few closely-related search terms should not be a […]
“If I Link to Competitors, Will it Hurt My SEO?”
Recently, I had a client ask me an intriguing question. I’m putting together an article explaining the difference between [two different things in their industry]. If I were to link to my competitors, will that help or hurt my search ranking? I suspect it will boost the competition, but no big deal. This is an […]
Title Tag SEO: Optimizing Titles For Better Ranking
What is the title tag and why does it matter for SEO? The title tag is the headline that appears in a search result. Also, the title tag appears in your browser tab when you are viewing that page. The title tag is meant to be a concise representation of what a web page is […]
Back Links and SEO
No discussion of SEO would be complete without it talking about back links to your site. Google has gone on record saying that on-page content, back links, and machine learning are the three most important factors in search rank as early as March 2016. For those who don’t know, let’s talk about what back links […]
SEO Keyword Research: Finding Keywords that Will Drive Traffic
Published November 27th, 2016 1 Comment on SEO Keyword Research: Finding Keywords that Will Drive TrafficKeyword research is a huge part of any SEO effort. Targeting the keywords that your customers are typing into Google means you are more likely to be found in search. This sounds reasonable. But companies will produce either 1) not produce enough targeted site content, or 2) create content that is aimed toward the people […]
What Is SEO?
Before we start this mini-series on SEO, it might be good to answer the question, what is SEO? SEO is an abbreviation for search engine optimization. This means you are trying to get your site to rank as high as possible in search engines like Google or Bing (as well as other search engines). Why […]