Blog: SEO

“We Have 100 Google Reviews, But We’re Not in the 3-Pack Map?”

I saw an interesting question recently: a mattress company with over 100 Google reviews wants to know why they don’t come up in the 3 pack map. When they search for mattress company related keywords close to their location, the Google 3 pack map shows businesses farther away. These other companies have far less Google […]

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Back Links and SEO

No discussion of SEO would be complete without it talking about back links to your site. Google has gone on record saying that on-page content, back links, and machine learning are the three most important factors in search rank as early as March 2016. For those who don’t know, let’s talk about what back links […]

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SEO Keyword Research: Finding Keywords that Will Drive Traffic

Keyword research is a huge part of any SEO effort. Targeting the keywords that your customers are typing into Google means you are more likely to be found in search. This sounds reasonable. But companies will produce either 1) not produce enough targeted site content, or 2) create content that is aimed toward the people […]

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What Is SEO?

Before we start this mini-series on SEO, it might be good to answer the question, what is SEO? SEO is an abbreviation for search engine optimization. This means you are trying to get your site to rank as high as possible in search engines like Google or Bing (as well as other search engines). Why […]

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