Alt text—also known as alternative description, alt tags, or the alt attribute, is the written text accompanying in an image on a web page that is read by screen readers. The alt tag is an attribute of the img tag in HTML. While the alt attribute is not required, it is highly recommended for accessibility […]
Optimizing images for SEO often gets overlooked. We look at three things you should do for every image that you use on your website, and how each of these things can improve your SEO and user experience.
Where do you get images for your website? If you’re like a sizeable chunk of the population, you might just do a Google Image search and get images from there. But if you’ve been uploading these onto your website, there’s a reason why you stop doing this immediately. The issue has to do with copyright […]
Before reading any further, let’s answer the question: Why do you need to optimize the images on your website in the first place? If you’re using your website to generate revenue for your business, then increasing conversions on your site, and increasing the number of warm leads that come to your website are things you […]
Imagery is a huge part of effective storytelling. In traditional stories, pictures and words are intrinsically linked. In the original versions of Alice in Wonderland, The Wind in the Willows and Winnie the Pooh, the illustrations were just as much a part of the storytelling experience as the words. The drawings Hugh McLeod provided for […]