Blog: E-Commerce

Utilizing Email Marketing To Grow Your Business

If you’re running a regional business, you’ve probably already integrated email newsletters into your marketing strategy. It’s likely that you already understand the importance of leveraging email lists. If you are a smaller business, you’ve heard other business owners tell you to start leveraging email marketing. But you may not understand why email marketing is […]

Continue Reading

Fix Contact Form 7 Configuration Errors

WordPress site admins who use Contact Form 7 may have noticed configuration errors in Version 4.4. You’re not mistaken when you’re wondering if these errors weren’t there before. The most common misconfiguration error warning triggers if you are using a To or From email in your contact form with a domain name than your website. […]

Continue Reading

Add Advanced Custom Field To RSS Feed In WordPress

One way to move people from being prospects to being customers is to educate them through content marketing. This usually takes the form of blogging, podcasting, videos, or some other form of serialized content, published on your company blog. Many companies use their email newsletter as a way to send their RSS feed directly to […]

Continue Reading

Steps To Prevent Your Customer Base From Disappearing

Oftentimes, I am approached by established businesses who request either a website or a re-tooling of their existing website. I like to investigate deeper into what is motivating them to invest in a website now as opposed to a year from now. One factor that always seems to surface is they are losing customers to […]

Continue Reading

Why You Need To Build An Email List — Today

The #1 mistake I see businesses making is not building an email list. Many businesses focus on Google AdWords or Facebook Ads, which cost money and don’t convert as well as an email list which you can start building for free. A 2013 study by Monetate’s E-Commerce Quarterly showed that email marketing converted 4.5 times […]

Continue Reading