A reader asks, “How do I get my company social profiles in the Knowledge Graph and Google Maps?” They go on to say, “Our competitors have their social links in Google Maps, and I’m curious why our company’s social links don’t show up?” “Is there a way to make Google show our social links on […]
Social media colors in HEX and RGB for 48 top brands, including Facebook, Twitter, YouTube, LinkedIn, Instagram, Snapchat, Reddit, Twitch, and more social platforms.
Since 2013, Facebook has allowed selected businesses to verify their Facebook Business Page. Not all businesses are enabled for verification, and the criteria for selection remains a proprietary secret. Some factors that may trigger verification eligibility for physically located businesses are strong brand signals such as consistent public records with your business information (address, phone […]
In the last ten years, social media has become an ever-present part of our lives. We have the ability to follow, listen to, or speak to almost anyone on Earth — all from our smartphones. The town hall has become a global arena, where everyone has the ability to be heard. The one thing I […]
In June of 2014, Facebook answered some questions that many business owners had about Facebook Pages. Specifically, they confirmed that the organic reach of Facebook Pages was less than before. They were throttling how many people could see your posts. These changes to the Facebook algorithm were rolled out to personal accounts as well as […]
This is a mini-series on using Twitter for small business for lead generation. First, we’ll cover the basics of using Twitter. You should also read the Twitter Small Business Guide if you’re new to the platform. Twitter’s main strength is sharing information through links, photos or videos. It’s secondary strength is being able to communicate […]
Update, May 2015: The old Like Box is no longer being supported as of June 23rd, 2015. You can read more about the new instructions for the Page Plugin on the Facebook website. Today’s tutorial is all about how to add a Facebook Like Box to your website. This presumes you have a Facebook Page […]