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Search Engine Optimization is the art and science of getting your pages ranked higher in Google, Bing, and other search engines.

Why Creating More Content Will Improve Your Search Traffic

There’s a practical reason why creating more content for your site usually results in more organic search traffic. It’s a numbers game. The more content you write, the more keywords you are likely to rank for. You might be familiar with the Pareto Principle, which says that 80% of your results will come from 20% of your efforts. How do you know which 20% of your content is going to drive 80% of your traffic?

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