There’s a practical reason why creating more content for your site usually results in more organic search traffic. It’s a numbers game. The more content you write, the more keywords you are likely to rank for. You might be familiar with the Pareto Principle, which says that 80% of your results will come from 20% of your efforts. How do you know which 20% of your content is going to drive 80% of your traffic?
This post is for businesses who believe they need a SEO specialist to grow their revenue, but don’t know what to look for in a SEO company. By listing the characteristics of good SEO agencies, you should be able to select the right SEO company for you with a high degree of confidence.
Manufacturing directories help your SEO in two ways: by driving qualified traffic to your website, and by providing back links to your site. In this article, we’ll tell you about 11 industrial directories we recommend for SEO.
If you’re competing against industrial brands that existed decades before the internet, you probably have an uphill battle. Newer companies generally don’t have as strong a brand as older companies. By improving your website in specific ways, you stand a better chance of winning the long-term battle for search results, rankings, and search traffic.
If you have a YouTube channel you are trying to get more views for, you probably want to see what tags your competition is using on their individual videos. Descriptive tags are hidden from video viewers, but here’s how you can see what tags any YouTube video is using.
Design is one of the three legs of the table that makes your marketing platform stand. The other two are quality content and UX/development. In this article, I’d like to offer evidence that design has an effect on your SEO.
Here’s something I noticed when trying to redirect a PDF URL to a new URL. On most servers, using .htaccess redirects, or even redirect plugins, have no effect, because most servers are configured to resolve directly to the PDF URL. Here’s how you can fix that on Apache servers.
The only thing that is constant is change. Especially in web development. But the biggest change that Lockedown Design & SEO went through in 2017 was to pivot our core offering. In previous years, (see 2013, 2014, 2015, and 2016), the business model was primarily WordPress development in exchange for money. During the first five […]
Before we discuss what potential influence brand recognition might have on search rankings, let’s look at a recent history of SEO. As little as five or six years ago, SEO could still be disproportionately affected by certain tricks. These included keyword stuffing, exact match domains, fake business names, exact match link anchor text, and link […]
Incoming links from sites that are closely related to yours are weighted more heavily than links from random, unrelated sites. Ten years ago, you could move the needle on SEO by amassing large numbers of back links, and the source of links pointing at your website didn’t matter as much. Today, search engines look at […]